05/05/2021

Why This CEO Keeps it Short and Sweet

Today, brevity is everything in communication

If sincerity and passion are at the heart of authentic leadership, brevity is at the soul.

Brevity can be seen as the ability to express yourself concisely. “Let’s meet at 8.” “I agree with Charlene’s plan.” “That’s not the color I picked.” No wishy-washiness, just pure decision.

My fourth-grade teacher had a knack for brevity. He sent me home with a report card that said I “didn’t mind my own business.” He was blunt (and perhaps a bit savage). He was also able to get his meaning across without any flourishes.

Please select this link to read the complete article from SmartBrief.