06/07/2021

Asynchronous-working Trend Redefines ‘Normal Work Hours'

There's no such thing as 'weird hours' anymore

One marketing boss describes himself as a workaholic who never sleeps much and does his best work at 2 a.m.

Before COVID-19 this global head of marketing and business development would travel to meetings around the world, and jet lag was never a problem. Today he epitomizes the new generation of asynchronous workers who during the pandemic have taken flexible working to the next level.

These people complete tasks at a time that suits them, which is often at hours that are very different to when their colleagues are working. 

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