06/15/2021

Six Ways to Communicate Your Nonprofit Membership Benefits

They certainly aren't a one-size-fits-all offering

If you asked your members what a benefit looks like to them, you’d likely get many different answers. 

Many people join nonprofits for the community. They’re looking to find ways to connect and hang out with “their people” — like-minded folks who have the same interests, care about the same communities, and probably enjoy the same books and Netflix shows.

Others love a good bargain, and they join a nonprofit for the discounts. And you have other members who crave choices and flexibility in their membership options.Finally, you have those members that are all about early access to events, new products, etc. 

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