10/12/2021

Podcast Pointers:

What you need to know to launch your own

It seems everyone is a podcaster today. With more than 1 million podcasts available, you can find one on any topic, from cats to the paranormal. 

For many years, I had wanted to start a podcast in which I would interview journalists to hear their stories, learn what makes them tick and discover how PR professionals can help them. But client work and growing my business always took first priority. 

Then, during the COVID-19 stay-at-home order, I found myself with more free time and decided to turn my goal into a reality. The podcast “Media in Minutes” was born. I knew it would be a large undertaking, but didn’t realize the time, effort and resources a podcast series would require. 

Please select this link to read the complete blog post from PRSA.