Complete Story
05/08/2025
It’s Not Just about a Dress Code
How RTO is reshaping workplace fashion and culture
The return-to-office (RTO) movement has transcended policy to become a fashion obsession. From Prada's "Now That We're Here" campaign to Stella McCartney's fresh take on the power suit, major fashion houses are leaning into workplace themes, reflecting a broader cultural shift back to structure and professionalism.
However, beneath this aesthetic evolution lies a complex negotiation of power, identity and work culture that HR leaders must navigate carefully, according to workplace experts.
"The [COVID-19} pandemic has left many feeling out of practice with office attire after extended periods of remote work," said Marina Santo, managing director of the fashion and lifestyle-focused recruiting firm Fourth Floor, which places candidates at companies like Skims and Hulu. "This blurred line between 'homewear' and 'officewear' has sparked a shift, prompting brands to respond and redefine what the modern business wardrobe looks like."
Please select this link to read the complete article from WorkLife.