05/28/2021

Good Reads You Might Have Missed: Nondues Revenue

May 28, 2021

It may be the most evergreen topic in the association world: nondues revenue. It’s been particularly critical over the last year, as many associations saw membership decline during the pandemic, and as traditional sources of nondues revenue—particularly in-person conferences—took a major hit.

To catch up on your reading on this key topic, start with this list from Associations Now and ASAE:

How to Find Nondues Revenue Sources in 2021. The recent GrowthZone AMS annual survey highlighted an important trend—membership is dropping, and nondues revenue sources are going to have to pick up the slack. Amy Gitchell, the firm’s senior marketing communications specialist, highlights ways associations are getting creative about revenue, including “contract work” such as renting out buildings and handling grant writing.

Please select this link to read the complete article from Associations Now.