The First 30 Days

After putting in the effort to acquire new members, are they heading back out the door after only a few months? If so, your new member engagement strategy likely needs an upgrade.

The first 30 days of membership are essential to capturing new members’ attention and turning them into long-term pillars of your community. Your welcome process will set the tone for the rest of their membership, so ensure it makes new members feel welcome and encourages continued engagement.

To help you make the most of this short window of time, we’ll review three key touchpoints to interact with members in their first 30 days with your association.

Please select this link to read the complete article from ASAE's Center for Association Leadership.