You Have a Big Idea - What's Next?
Peter Drucker was the quintessential management visionary. Often decades ahead of his time, he developed concepts like the knowledge worker and management by objectives long before they were on anybody else's radar. It was for good reason that the corporate elite hung on his every word as if they were supplicants granted an audience with an ancient oracle.
Yet when Drucker first met Thomas Watson, he was taken aback. "He began talking about something called data processing," Drucker said, "and it made absolutely no sense to me. I took it back and told my editor, and he said that Watson was a nut, and threw the interview away."
Yet Watson built that idea into IBM, one of the great industrial powerhouses of the twentieth century. We tend to think that if an idea is good enough, others will immediately recognize it. But that is almost never true. Ideas that change the world always arrive out of context, for the simple reason that the world hasn't changed yet. It's what you do after you have one that matters.
Please select this link to read the complete article from Fast Company.