How CEOs Can Build Aligned Teams
There are a lot of myths that circulate in the association world, one of which is that an association leader’s job is easier there because there’s an inherent clarity around mission. Everybody on staff and the board knows what they’re there for, so everybody’s pulling in the same direction.
Of course, anybody who’s experienced a healthy number of board meetings and cross-functional team sessions knows how easily the gears can grind. A shared sense of mission is important, but it’s not enough.
Management expert Dave Garrison, author of the new book The Buy-In Advantage: Why Employees Stop Caring—and How Great Leaders Inspire Everyone to Give Their All, suggests that focusing on mission alone—what he calls “compelling purpose”—neglects other important elements. “You also need empowered people and aligned actions,” he says. “Aligned means ‘not siloed.’ Empowered means people know what the rules are, what the values are, and they’re empowered to make decisions."
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