Part II: What the Changing Nature of Truth Means for You and Your Association

This article is the second installment in a three-part series on ASAE ForesightWorks’ new driver of change, Truth Under Pressure. Read part 1 here and part 3 here.

In the next five to 10 years, polarization and a rejection of the informal rules of democracy will shape how we talk about information, data and the truth. Similarly, traditional sources of information, such as scientific and academic institutions, could be driven to align research with certain narratives that pursue predetermined outcomes. Layer on that a proliferation of user-generated content without credible sources and AI-generated misinformation and hallucinations that will overwhelm traditional systems, and the truth as we know it is in jeopardy. These are forecasts, developed by the professional futurists at Foresight Alliance, included in the ASAE ForesightWorks new driver of change, Truth Under Pressure.

This three-article series serves to introduce key factors of the driver. Part 1 outlined possible future scenarios. Part 2 explores potential impacts on associations. Part 3 addresses AI’s impact on the truth. What does the changing nature of truth mean for you and your association? It could impact your approach to collecting and disseminating information, how and why you convene stakeholders and the way in which you make decisions.

Please select this link to read the complete article from ASAE's Center for Association Leadership.